What is digital marketing?
Digital marketing surrounds all marketing efforts that uses an electronic device or the internet. Businesses supports digital channels such as SEO, social media, email, and other websites in order to connect with potential customers.
How do you define digital marketing with businesses?
Digital marketing is defined by the use of multiple digital techniques and channels to interact with customers where they spend most of their time online: from their own website to business’s online branding assets
What are some some examples of digital marketing ?
- Search Engine Optimization (SEO)
SEO is the process of optimizing your website ranking higher in the search engine results pages, thereby increasing the amount of traffic your website receives.
- Content Marketing
This indicates the creation and promotion of contents for the purpose of promoting brand awareness, traffic growth, lead generation, and customers.
- Social Media Marketing
This helps to promote your brand and your content on social media channels in order to create the brand awareness, drive traffic, and generate leads for your business.
- Affiliate Marketing
Affiliate marketing is a type of performance-based advertising whereby you will awarded with commission for advertising someone else’s products or services on your website.
- Native Advertising
Native advertising refers to advertisements that are content-led and featured on a platform together with other, non-paid content.
- Marketing Automation
Marketing Automation refers to the software that serves to automate your basic marketing operations.
- Email Marketing
Many companies uses email marketing in a way to help promote their products or business. Email is often used for featuring content, discounts and events, as well as to direct people toward the business’s website.
- Inbound Marketing
Inbound marketing is a strategy where you will attract, engage, and delight customers at every stage of the buyer’s journey.
What does a digital marketer do ?
Digital marketers are mostly incharge of increasing the brand awareness as well as guiding the generations through all the digital channels.
Digital marketers usually focuses on different key performance indicator(KPI) so as to properly keep track of the company’s performances.
Looking for someone to improve on your digital marketing ? Here in SuperInk Pte Ltd, we have the best team that can better assist you in digital marketing. Please feel free to contact us at:
Tel no: +65 9069 5600
or visit us at:
Address: 120 Hillview Avenue